It's ALL about U. Well. AT least That's HOW patrick Maloy feels it should BE. When DID the service industry become ALL about manipulation and gain? being a stylist for a little over 10 years NOW. Patrick decided It's time to PUT the service back into the service industry. AS an american board certified hair colorist and an avid seeker of education. HE plans to create an honest and sustainable foundation on which stylists CAN implement their OWN artistic flare. The goal is to AID in the translation of Peoples' lives into suitable options when it comes to expressing themselves through their hair. Patrick Also seeks to provide clients and stylists with honest information about hair that has been acquired through research. Education. Experience and good OLD fashioned hard work.